The Generative Activation Blog

Utopia PR Is Easy to Spot and LampoonIn a recent segment on the Daily Show titled “The False Promises of AI,” Stewart runs through all the big tech playe...

The Gen AI You Didn’t Know to Ask ForAI’s RAGged EdgeMost AI features being released today follow a familiar query/response rhythm: You ask a question (...

Customer-centricity has reoriented modern organizations around real-time insights, and, as the business unit that owns the greatest volume of customer in...

Support leaders often express the difficulty of making business cases to other parts of the organization. Connecting Support metrics with tangible ROI fo...

Frame.FM chatted with Bill Wise about what he’s learned running Mediaocean, the $400-million-in-revenue adtech company he calls a 56 year old startup, th...

Support is the most complicated customer-facing arm of any organization simply due to the volume of interaction and range of its implications. First-part...

Once upon a time, around 2005, in a land called… let’s say Denver, a mysterious collector arrived knocking at office doors asking for data and promising ...

Frame.FM recently sat down with Patrick Martin, GM, Service Solutions, at COVEO about how technology has transformed the Support function. Below, three t...

Lots of organizations struggle to manage their data in a way that enables efficient processing and activation of insights from different sources and appl...

Frame.FM recently chatted with Bill Wise about what he’s learned running Mediaocean, the $400 million in revenue adtech company he calls a 56 year old st...

Leadership continues to evolve its conception of the support function from revenue defender to strategic center, putting more pressure on support leaders...