Third-Party’s Over: AI and the Rise of Zero-Party Data

Third-Party’s Over: AI and the Rise of Zero-Party Data

In today’s regulated digital landscape, marketers rely on first-party and zero-party data to navigate personalization challenges. Zero-party data, directly provided by consumers, offers accurate insights that help create relevant and welcome interactions. Advanced AI technologies like STAG enable efficient processing of this data, fostering better customer experiences and increased LTV.

How STAG Boosts the 4 Pillars of Consumer Trust

How STAG Boosts the 4 Pillars of Consumer Trust

In an industry where consumer trust is paramount, bank marketers must navigate stringent regulations while building meaningful customer relationships. STAG addresses the four pillars of consumer trust—capability, reliability, humanity, and transparency—by transforming how banks interact with their customers.

Forbes: 3 Kinds of AI for Every AI Portfolio

Forbes: 3 Kinds of AI for Every AI Portfolio

According to an October 2023 Gartner survey, 73% of CIOs plan to increase AI investments in 2024. Yet, only 40% of businesses have an AI strategy, and just 38% believe their AI use differentiates them from competitors (Deloitte). AI strategies often falter between low-level developer tools and embedded platform features. To truly differentiate, businesses need a portfolio approach: Embedded AI boosts team efficiency but doesn’t integrate comprehensively with unique business strategies. Knowledge Assistants (RAG) enhance workforce efficiency by querying internal data but remain reactive. Streaming AI (STAG) adds proactivity, continuously querying dynamic data to unify and amplify AI impact across the organization. An AI portfolio allows for a balanced approach, integrating off-the-shelf solutions while fostering innovation. Companies that master this balance will outpace those sticking to a monolithic AI strategy. Read more from our CEO George Davis on Forbes.

Frame AI CEO George Davis Talks The Future of Marketing

Frame AI CEO George Davis Talks The Future of Marketing

Frame AI aims to revolutionize customer experience by transforming vast, underutilized datasets into actionable insights, moving beyond traditional surveys to automate customer feedback analysis across various channels, anticipating needs, and protecting revenue.

Frame AI’s Enterprise API Now Available on AWS Marketplace for Streaming

Frame AI’s Enterprise API Now Available on AWS Marketplace for Streaming

Frame AI, the leading Streaming Generative AI Platform for enterprise companies, is now offering its Enterprise API through Amazon’s AWS Marketplace, an online store that makes it easy for customers to find, compare, and immediately start using the software and services that run on AWS. Complementing existing Retrieval-Augmented Generation (RAG) systems, Frame AI’s Enterprise API provides companies access to a composable AI infrastructure featuring Stream-Trigger Augmented Generation (STAG) components for proactively acting on streaming, unstructured data.

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